PageSpeedPlus required a new and improved logo for their website that still included a speedometer illustration, but with different colours and a different font underneath. As the background of their website is a mid to dark blue (#006BDB), it was important to choose complementary colours for the illustration and text.
Using a template from my client, I created a new speedometer illustration using the pen tool and the shape builder tool. To match the bright blue website background, I chose the yellow shade #FFCE4D from Illustrator’s Color Guide function. For a neutral font, I chose Macha Bold, available from Typekit. To avoid the appearance of the too many colours on the website homepage, I chose a light blue (#99C4F1) and white (#FFFFFF) for the text. These colours again, were chosen in consulting the Color Guide.
Below is the final logo after a couple of revisions with the client. If you would like a similar logo for your business, check out my Fiverr profile.