PageSpeedPlus required a new online logo design that maintained a speedometer illustration, but with different colours and fonts. As the website background is a bright blue (#006BDB), I chose complementary colours for the illustration and text.
Using a template from my client, I created a new speedometer illustration with the pen tool and the shape builder tool. To match the bright blue website background, I chose the yellow shade #FFCE4D from Illustrator’s Color Guide function.
For a neutral font, I chose Macha Bold, available from Typekit. To avoid the appearance of many colours on the website homepage, I chose a light blue (#99C4F1) and white (#FFFFFF) for the text. Again, I chose these colours by consulting the Color Guide.
Below is the final logo design after a couple of revisions with the client. If you would like a similar logo for your business, contact me here.